Luxury brands are not historically known for being easy to access. That’s part of the appeal of owning a product from a luxury brand. Customers perceive a level of sophistication and value based on the fact that they can’t go to just any store to purchase the brand. Instead of this being a problem for luxury brands […]
Category: Media
Grow and Protect Your Brand with Media Monitoring
As a luxury brand, it is imperative that your company monitors the media attention it is receiving. It is important that you know what is being said and shown about your products. However, with the expansion of online media, it’s almost impossible for you to monitor all the sources on your own. That’s where we […]